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ClosedPublished 31 Mar 2026

Mistplay, Inc. /
Mobivity Holdings Corp.

Mobivity sells its business to Mistplay

Buy side: Mistplay, Inc.
Buy sideMistplay, Inc.
Target: Mobivity Holdings Corp.
TargetMobivity Holdings Corp.
Mobivity Holdings Corp. · 31 Mar 2026Source
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Buy side: Mistplay, Inc.
Buy sideMistplay, Inc.
Target: Mobivity Holdings Corp.
TargetMobivity Holdings Corp.
01 / BuyerMistplay, Inc.
02 / TargetMobivity Holdings Corp.
Source for the buyer and target: Mobivity Holdings Corp.

For the buyer and target.

“On March 26, 2026, Mobivity Holdings Corp. (the “Company”) consummated the sale of substantially all of the assets of the Company (the “Business”) to Mistplay, Inc. (“Buyer”), pursuant to that certain Asset Purchase Agreement, dated as of January 16, 2026 (the “Purchase Agreement”), by and among the Company, Buyer, and its affiliate, Reward Holdings, ULC (“Holdings”).”

Published 31 Mar 2026

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01

What happened

Mobivity Holdings Corp. has completed the sale of substantially all of its business assets to Mistplay, Inc. The filing reports that the cash paid at closing was adjusted for a working capital shortfall, and that the company is also entitled to possible earnout consideration in equity of Reward Holdings, ULC. [01]

02

The source

Everything on this page comes from the source below, quoted word for word.

01
Source · Mobivity Holdings Corp.

Mobivity sells its business to Mistplay

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03

Timeline

Every date the source states, in order, each with the words it comes from. Anything marked ahead is a target the source gives, not something that has happened.

  1. Published by Mobivity Holdings Corp.

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