Sprout Social, Inc. /
NewsWhip Group Holdings Limited
Sprout Social purchases NewsWhip in a completed deal




Source for the buyer and target: Sprout Social, Inc.
For the buyer and target.
“On July 30, 2025, Sprout Social, Inc. (the “Company”) and Sprout Social Limited, an Irish incorporated subsidiary of the Company entered into (i) a Share Purchase Agreement (the “Purchase Agreement”) with the shareholders of NewsWhip Group Holdings Limited, a company incorporated in Ireland (“NewsWhip”), named therein (the “Sellers”) and (ii) a Put and Call Option Agreement with the Sellers (the “Put and Call Agreement”) pursuant to which the Company purchased all of the outstanding voting shares of NewsWhip.”
Published 30 Jul 2025
Open the sourceWhat happened
Sprout Social, Inc. purchased all of the outstanding voting shares of NewsWhip Group Holdings Limited. The acquisition closed on July 30, 2025. [01]
The consideration included an upfront cash payment of $55.0 million, subject to adjustment, and up to $10.0 million of contingent consideration. NewsWhip is an AI-powered media intelligence platform based in Dublin, Ireland. [01]
The source
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Sprout Social purchases NewsWhip in a completed deal
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Open the sourceTimeline
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